Tag: Simon Kearney
Podcast: On Hollywood, Heroes, Content and CEOs
Miguel Bernas of Mediacorp was my guest on Click2View’s inaugural podcast, and we explored the need for brands to create transmedia content (which I’m sure used to be multi-media). And how Hollywood has shown the way on this. We also looked at how Hollywood character types should be a serious consideration in telling your brand story. And how […]
October 2, 2017
Content best practice: earning respect and trust
Why it is important to focus on earning your audience's respect and trust.
September 5, 2017
It is important to get your content started with some strategy
By Simon Kearney, CEO and editor-in-chief Ifyou read Gary Vaynerchuk, which you probably should, the trick to succeeding in content is just starting. And he’s absolutely right. When he gets down to explaining his view, there are a few strategy basics he talks about – all centred around parts of the old journalist credo – […]
August 29, 2017
Click2View Honoured Again for Visa Solo Traveller Series
Click2View honoured again in the Content Marketing Awards for the Visa Solo Traveller series
August 15, 2017
Co-founder Neal Moore Departs after nearly seven years
By Simon Kearney, CEO TODAY is a sad day as our co-founder Neal Moore finishes full time at Click2View. Neal has sold his 50 per cent share of the company to my friend, businessman, James Ient. Neal, was CEO of Click2View from 2013 to 2015 and successfully transitioned the company from a video production company […]
May 19, 2017
Martial Law in Bangkok: Just Another Day On The Job For Click2View
Things were hotting up in Thailand this week and C2V were in the thick of it, when, on the morning of a shoot in Bangkok, our team woke up to find martial law had been declared. Luckily it was a very Thai state of affairs and almost everything was business as usual. One of our […]
April 23, 2014
My Content Manifesto (Short Version)
I came into communications and video production after a long career in journalism. Exposed to the content craze in the marketing and advertising world for the first time in my new role, I began to think about what I’d done as a professional content creator over the years and how it might apply to brands. […]
January 31, 2013