Tag: content marketing format
Tips for successful blog content: A practical guide for marketers
Blogging has changed dramatically over the last decade. A decade ago, you could publish a quick 600–800 word post with a few keywords and expect to rank. Blogging was fast, surface-level, and rewarded volume. Today, that same strategy barely moves the needle. Search engines now favour long-form, well-researched content, typically 1,800–2,500 words in length that […]
September 22, 2025
How to use video and social media for your business
We look at the opportunity for video marketing and the social media platform to best suit your needs. Are you finding it difficult to create enough content to meet the demand from and for your business? To make things worse, the landscape for social media — where you share this content — is evolving even […]
July 15, 2020
The Top 7 Content Types to Try in 2020
Welcome to the vast landscape of content marketing — here’s a roundup of the most popular types. Content marketing covers a wide range of mediums from articles to animation videos. But how do you tell what type of content is appropriate for your brand? Here are 7 different content formats you can explore when crafting […]
July 15, 2020