Blogging has changed dramatically over the last decade. A decade ago, you could publish a quick 600–800 word post with a few keywords and expect to rank. Blogging was fast, surface-level, and rewarded volume. Today, that same strategy barely moves the needle. Search engines now favour long-form, well-researched content, typically 1,800–2,500 words in length that […]
September 22, 2025“Avoid crowded places and external venues,” is the advice. But what about pre-planned events? Do they go to waste? The novel coronavirus, nCoV-2019 / COVID-19, has caused a large number of events to be cancelled or postponed. This is unavoidable given the circumstances. Sharing some content online, either live streaming or pre-made, is one way […]
February 18, 2020