Tag: journalism
Run your content marketing with the power of a dynamic newsroom
Content marketing and journalism may be different beasts, but they have a lot more in common than you might think. With work drying up in newsrooms, many journalists have found themselves in marketing teams. That includes some of us here at Click2View who have forged successful journalism careers before becoming content marketers. And there’s no […]
May 5, 2020
By-Lined Journalism Service Kicks Off With Seasoned Newsman
Employing journalists is becoming increasingly important in content marketing and corporate communications but that will only continue if reporters are allowed the traditional independence of their craft. In our work we’ve found our films benefit from interviews conducted by journalists who, by nature, are not willing to accept scripted answers. We’ve used journalists to do […]
June 24, 2014