Social media is becoming a popular channel for B2B marketing. How do you best utilise these platforms? Finding the right social media platform for your business is always difficult; making it successful is even harder, especially for B2B businesses. Is it Facebook, LinkedIn, Twitter, Weibo, or Line?… Or a mixture of all? It’s important to […]
December 18, 2019A client asked us if it would be possible to stream an event in Hong Kong to their other regional locations. Initially we thought they’d meant YouTube Live or Facebook Live — no problem. We could easily set that up with Switcher Studio and a multi-camera smartphone set-up. But after several discussions, we learned that […]
December 10, 2019B2B storytelling is important. Using an ad-driven distribution campaign with interesting business content is a key part of B2B content marketing.
October 8, 2019